This is the SWISCO Series 795 Channel Balance Sash Support System (also known as a block and tackle balance) for tilt windows. When determining length, only measure the metal channel; do not include the fittings in this measurement. Used in windows manufactured by International as well as others.
The metal channel's width is 9/16", but is considered 1/2" in the trade. It houses a spring and pulley system to raise and lower the sash and comes fully assembled with a 19-043 screw-in clip on top and a 15-195 T-Lock Balance bottom fitting, known as a shoe, which measures 1-1/4" wide.